I've been on
every side of business you can think of.
I've been up, I've been down, I've experienced great success and also
failure. But there is NOTHING that has frustrated me more in the last 30 years
of business, than hearing the complaint, "This just isn't working for
me." I've heard it from small business owners, entrepreneurs, AND veterans
who still can't make money with all of the "shiny objects" they've
bought into. They get bitter because they think that having the latest,
greatest tool will suddenly make them money.
Naturally we
are compelled by nature to move through life. We could not remain stationary
however much we wished. Every right-thinking person wants not merely to move
through life like a sound- producing, perambulating plant, but to develop – to
improve – to make money and be very rich and to continue the development
mentally till we pass away.
This
development can occur only through the improvement of the quality of individual
thought and
the ideals,
actions and conditions that arise as a consequence. Hence a study of the
creative processes of thought and how to apply them is of supreme importance to
each one of us. This knowledge is the means whereby the evolution of human life
on earth may be hastened and uplifted in the process.
Personal
excellence is perhaps the most important of all invisible and intangible assets
that you can acquire. Achieving personal excellence in your business or
industry requires lifelong dedication. But once you get into the top 10 percent
of your field, you will be one of the highest paid people in the country. You
will enjoy the respect and esteem of the people around you. You will be able to
live your life the way you want to live it. You will enjoy high levels of self-esteem,
self-respect, and personal pride.